Fitlife Brands Common Stock Analysis

FTLF Stock  USD 15.01  0.78  5.48%   
Below is the normalized historical share price chart for FitLife Brands Common extending back to November 02, 2007. This chart has been adjusted for all splits and dividends and is plotted against all major global economic recessions. As of today, the current price of FitLife Brands stands at 15.01, as last reported on the 18th of February 2026, with the highest price reaching 15.03 and the lowest price hitting 14.21 during the day.
IPO Date
2nd of November 2007
200 Day MA
16.3705
50 Day MA
16.1616
Beta
0.404
 
Housing Crash
 
Credit Downgrade
 
Yuan Drop
 
Covid
 
Interest Hikes
FitLife Brands Common holds a debt-to-equity ratio of 0.006. At this time, FitLife Brands' Long Term Debt is most likely to increase significantly in the upcoming years. The FitLife Brands' current Short Term Debt is estimated to increase to about 5.5 M, while Debt To Equity is projected to decrease to 0.22. FitLife Brands' financial risk is the risk to FitLife Brands stockholders that is caused by an increase in debt.

Asset vs Debt

Equity vs Debt

FitLife Brands' liquidity is one of the most fundamental aspects of both its future profitability and its ability to meet different types of ongoing financial obligations. FitLife Brands' cash, liquid assets, total liabilities, and shareholder equity can be utilized to evaluate how much leverage the Company is using to sustain its current operations. For traders, higher-leverage indicators usually imply a higher risk to shareholders. In addition, it helps FitLife Stock's retail investors understand whether an upcoming fall or rise in the market will negatively affect FitLife Brands' stakeholders.
For many companies, including FitLife Brands, marketable securities, inventories, and receivables are the most common assets that could be converted to cash. However, for FitLife Brands Common, the most critical issue when managing liquidity is ensuring that current assets are properly aligned with current liabilities. If they are not, FitLife Brands' management will need to obtain alternative financing to ensure there are always enough cash equivalents on the balance sheet to meet obligations.
Price Book
3.19
Enterprise Value Ebitda
16.096
Price Sales
1.9977
Shares Float
2.9 M
Wall Street Target Price
23
At this time, FitLife Brands' Liabilities And Stockholders Equity is most likely to increase significantly in the upcoming years. The FitLife Brands' current Common Stock Total Equity is estimated to increase to about 58.6 K, while Other Stockholder Equity is projected to decrease to roughly 27.9 M. . At this time, FitLife Brands' Price Earnings To Growth Ratio is most likely to increase slightly in the upcoming years. The FitLife Brands' current Price To Operating Cash Flows Ratio is estimated to increase to 14.74, while Price To Sales Ratio is projected to decrease to 2.54.
FitLife Brands Common is undervalued with Real Value of 19.36 and Target Price of 23.0. The main objective of FitLife Brands stock analysis is to determine its intrinsic value, which is an estimate of what FitLife Brands Common is worth, separate from its market price. There are two main types of FitLife Brands' stock analysis: fundamental analysis and technical analysis.
The FitLife Brands stock is traded in the USA on NASDAQ Exchange, with the market opening at 09:30:00 and closing at 16:00:00 every Mon,Tue,Wed,Thu,Fri except for officially observed holidays in the USA. Here, you can get updates on important government artifacts, including earning estimates, SEC corporate filings, announcements, and FitLife Brands' ongoing operational relationships across important fundamental and technical indicators.
Check out Investing Opportunities to better understand how to build diversified portfolios, which includes a position in FitLife Brands Common. Also, note that the market value of any company could be closely tied with the direction of predictive economic indicators such as signals in board of governors.

FitLife Stock Analysis Notes

About 15.0% of the company shares are held by company insiders. The book value of FitLife Brands was currently reported as 4.46. The company last dividend was issued on the 16th of April 2019. FitLife Brands Common had 2:1 split on the 7th of February 2025. FitLife Brands, Inc. provides nutritional supplements for health-conscious consumers in the United States and internationally. FitLife Brands, Inc. was incorporated in 2005 and is headquartered in Omaha, Nebraska. Fitlife Brands operates under Packaged Foods classification in the United States and is traded on OTC Exchange. It employs 25 people. To learn more about FitLife Brands Common call Dayton CPA at 402 991 5618 or check out https://www.fitlifebrands.com.

FitLife Brands Quarterly Total Revenue

23.48 Million

FitLife Brands Common Investment Alerts

FitLife Brands generated a negative expected return over the last 90 days
About 59.0% of the company shares are owned by institutional investors
Latest headline from finance.yahoo.com: Heres Why Acumentis Group Has Caught The Eye Of Investors

FitLife Largest EPS Surprises

Earnings surprises can significantly impact FitLife Brands' stock price both in the short term and over time. Negative earnings surprises usually result in a price decline. However, it has been seen that positive earnings surprises lead to an immediate rise in a stock's price and a gradual increase over time. This is why we often hear news about some companies beating earning projections. Financial analysts spend a large amount of time predicting earnings per share (EPS) along with other important future indicators. Many analysts use forecasting models, management guidance, and additional fundamental information to derive an EPS estimate.
Reported
Fiscal Date
Estimated EPS
Reported EPS
Surprise
2025-03-31
2024-12-310.20.22480.024812 
2025-05-12
2025-03-310.2450.2-0.04518 
2024-11-11
2024-09-300.250.42820.178271 
View All Earnings Estimates

FitLife Brands Environmental, Social, and Governance (ESG) Scores

FitLife Brands' ESG score is a quantitative measure that evaluates FitLife Brands' performance and commitment regarding environmental, social, and governance (ESG) factors. These scores are becoming increasingly crucial in investment decision-making processes, providing insights into non-financial aspects of FitLife Brands' operations that may have significant financial implications and affect FitLife Brands' stock price as well as guide investors towards more socially responsible investments.

FitLife Market Capitalization

The company currently falls under 'Small-Cap' category with a current market capitalization of 140.96 M.

FitLife Profitablity

The company has Profit Margin (PM) of 0.1 %, which maeans that even a very small decline in it revenue will erase profits resulting in a net loss. This is way below average. Similarly, it shows Operating Margin (OM) of 0.15 %, which suggests for every 100 dollars of sales, it generated a net operating income of $0.15.
Last ReportedProjected for Next Year
Return On Tangible Assets 0.42  0.44 
Return On Capital Employed 0.32  0.34 
Return On Assets 0.14  0.15 
Return On Equity 0.22  0.24 

Management Efficiency

FitLife Brands Common has return on total asset (ROA) of 0.096 % which means that it generated a profit of $0.096 on every $100 spent on assets. This is way below average. Similarly, it shows a return on stockholder's equity (ROE) of 0.1777 %, meaning that it created $0.1777 on every $100 dollars invested by stockholders. FitLife Brands' management efficiency ratios could be used to measure how well FitLife Brands manages its routine affairs as well as how well it operates its assets and liabilities. The FitLife Brands' current Return On Tangible Assets is estimated to increase to 0.44. The FitLife Brands' current Return On Capital Employed is estimated to increase to 0.34. At this time, FitLife Brands' Total Current Assets are most likely to increase significantly in the upcoming years. The FitLife Brands' current Intangible Assets is estimated to increase to about 31.7 M, while Debt To Assets are projected to decrease to 0.25.
Last ReportedProjected for Next Year
Book Value Per Share 3.54  3.71 
Tangible Book Value Per Share(0.31)(0.29)
Enterprise Value Over EBITDA 10.72  11.25 
Price Book Value Ratio 4.77  7.85 
Enterprise Value Multiple 10.72  11.25 
Price Fair Value 4.77  7.85 
Enterprise Value53.5 M56.2 M
The decision-making processes within FitLife Brands are key to its success in a competitive market. By evaluating these processes, we assess the stock's potential for future gains.
Operating Margin
0.1503
Profit Margin
0.0958
Beta
0.404
Return On Assets
0.096
Return On Equity
0.1777

Technical Drivers

As of the 18th of February 2026, FitLife Brands shows the Mean Deviation of 2.0, standard deviation of 2.46, and Variance of 6.06. FitLife Brands Common technical analysis allows you to utilize historical prices and volume patterns in order to determine a pattern that computes the direction of the firm's future prices. Please confirm FitLife Brands Common market risk adjusted performance, variance, as well as the relationship between the Variance and value at risk to decide if FitLife Brands Common is priced favorably, providing market reflects its regular price of 15.01 per share. Given that FitLife Brands has information ratio of (0.16), we urge you to verify FitLife Brands Common's prevailing market performance to make sure the company can sustain itself at a future point.

FitLife Brands Common Price Movement Analysis

Execute Study
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FitLife Brands Common Insider Trading Activities

Some recent studies suggest that insider trading raises the cost of capital for securities issuers and decreases overall economic growth. Trading by specific FitLife Brands insiders, such as employees or executives, is commonly permitted as long as it does not rely on FitLife Brands' material information that is not in the public domain. Local jurisdictions usually require such trading to be reported in order to monitor insider transactions. In many U.S. states, trading conducted by corporate officers, key employees, directors, or significant shareholders must be reported to the regulator or publicly disclosed, usually within a few business days of the trade. In these cases FitLife Brands insiders are required to file a Form 4 with the U.S. Securities and Exchange Commission (SEC) when buying or selling shares of their own companies.

FitLife Brands Outstanding Bonds

FitLife Brands issues bonds to finance its operations. Corporate bonds make up one of the largest components of the U.S. bond market, which is considered the world's largest securities market. FitLife Brands Common uses the proceeds from bond sales for a wide variety of purposes, including financing ongoing mergers and acquisitions, buying new equipment, investing in research and development, buying back their own stock, paying dividends to shareholders, and even refinancing existing debt. Most FitLife bonds can be classified according to their maturity, which is the date when FitLife Brands Common has to pay back the principal to investors. Maturities can be short-term, medium-term, or long-term (more than ten years). Longer-term bonds usually offer higher interest rates but may entail additional risks.

FitLife Brands Predictive Daily Indicators

FitLife Brands intraday indicators are useful technical analysis tools used by many experienced traders. Just like the conventional technical analysis, daily indicators help intraday investors to analyze the price movement with the timing of FitLife Brands stock daily movement. By combining multiple daily indicators into a single trading strategy, you can limit your risk while still earning strong returns on your managed positions.

FitLife Brands Corporate Filings

8K
10th of December 2025
Report filed with the SEC to announce major events that shareholders should know about
ViewVerify
10Q
13th of November 2025
Quarterly performance report mandated by Securities and Exchange Commission (SEC), to be filed by publicly traded corporations
ViewVerify
8K
20th of October 2025
An amendment to a previously filed Form 8-K
ViewVerify
F4
8th of September 2025
The report filed by a party regarding the acquisition or disposition of a company's common stock, as well as derivative securities such as options, warrants, and convertible securities
ViewVerify
8K
19th of August 2025
Report filed with the SEC to announce major events that shareholders should know about
ViewVerify
10Q
14th of August 2025
Quarterly performance report mandated by Securities and Exchange Commission (SEC), to be filed by publicly traded corporations
ViewVerify
8K
13th of August 2025
Report filed with the SEC to announce major events that shareholders should know about
ViewVerify
8K
11th of August 2025
Report filed with the SEC to announce major events that shareholders should know about
ViewVerify

FitLife Brands Forecast Models

FitLife Brands' time-series forecasting models are one of many FitLife Brands' stock analysis techniques aimed at predicting future share value based on previously observed values. Time-series forecasting models ae widely used for non-stationary data. Non-stationary data are called the data whose statistical properties e.g. the mean and standard deviation are not constant over time but instead, these metrics vary over time. These non-stationary FitLife Brands' historical data is usually called time-series. Some empirical experimentation suggests that the statistical forecasting models outperform the models based exclusively on fundamental analysis to predict the direction of the market movement and maximize returns from investment trading.

FitLife Brands Bond Ratings

FitLife Brands Common financial ratings play a critical role in determining how much FitLife Brands have to pay to access credit markets, i.e., the amount of interest on their issued debt. The threshold between investment-grade and speculative-grade ratings has important market implications for FitLife Brands' borrowing costs.
Piotroski F Score
5
HealthyView
Beneish M Score
(2.43)
Unlikely ManipulatorView

FitLife Brands Common Debt to Cash Allocation

Many companies such as FitLife Brands, eventually find out that there is only so much market out there to be conquered, and adding the next product or service is only half as profitable per unit as their current endeavors. Eventually, the company will reach a point where cash flows are strong, and extra cash is available but not fully utilized. In this case, the company may start buying back its stock from the public or issue more dividends.
FitLife Brands Common currently holds 13.46 M in liabilities with Debt to Equity (D/E) ratio of 0.01, which may suggest the company is not taking enough advantage from borrowing. FitLife Brands Common has a current ratio of 5.26, suggesting that it is liquid enough and is able to pay its financial obligations when due. Note, when we think about FitLife Brands' use of debt, we should always consider it together with its cash and equity.

FitLife Brands Total Assets Over Time

FitLife Brands Assets Financed by Debt

The debt-to-assets ratio shows the degree to which FitLife Brands uses debt to finance its assets. It includes both long-term and short-term borrowings maturing within one year. It also includes both tangible and intangible assets, such as goodwill.

FitLife Brands Debt Ratio

    
  25.0   
It seems as most of the FitLife Brands' assets are financed through equity. Typically, companies with high debt-to-asset ratios are said to be highly leveraged. The higher the ratio, the greater risk will be associated with the FitLife Brands' operation. In addition, a high debt-to-assets ratio may indicate a low borrowing capacity of FitLife Brands, which in turn will lower the firm's financial flexibility.

FitLife Brands Corporate Bonds Issued

Most FitLife bonds can be classified according to their maturity, which is the date when FitLife Brands Common has to pay back the principal to investors. Maturities can be short-term, medium-term, or long-term (more than ten years). Longer-term bonds usually offer higher interest rates but may entail additional risks.

FitLife Short Long Term Debt Total

Short Long Term Debt Total

16.26 Million

At this time, FitLife Brands' Short and Long Term Debt Total is most likely to increase significantly in the upcoming years.

About FitLife Stock Analysis

Stock analysis is the technique used by a trader or investor to examine and evaluate how FitLife Brands prices is reacting to, or reflecting on a current market direction and economic conditions. It can be used to make informed decisions about market timing, and when buying or selling FitLife shares will generate the highest return on investment. We also built our stock analysis module to help investors to gain an insight into the world economy as a whole, the stock market, thematic ideas. a specific sector, or an individual Stock such as FitLife Brands. By using and applying FitLife Stock analysis, traders can create a robust methodology for identifying FitLife entry and exit points for their positions.
Last ReportedProjected for Next Year
Pretax Profit Margin 0.18  0.17 
Operating Profit Margin 0.18  0.19 
Net Profit Margin 0.14  0.13 
Gross Profit Margin 0.39  0.28 

Current FitLife Analysis - Recommendations

We track the performance of the top 100 financial experts across various large and mid-size financial boutiques. FitLife analyst recommendations are determined by taking all analyst recommendations and averaging them as Strong Buy, Buy, Hold, Strong Sell or Sell. There is no one specific way to measure analysis performance other than comparing it to the past results via a very sophisticated attribution analysis. FitLife analyst consensus and target price projections should be used in combination with other traditional techniques such as stock price forecasting, technical analysis, earnings estimate, and various momentum models.
Target PriceConsensus# of Analysts
23.0Strong Buy2Odds
FitLife Brands Common current and past analyst recommendations published by a number of research institutions as well as average analyst consensus.
Most FitLife analysts issue ratings four times a year, at intervals of three months. Ratings are usually accompanied by a target price to helps potential investors understand FitLife stock's fair price compared to its market value. Analysts arrive at stock ratings after researching public financial statements of FitLife Brands Common, talking to its executives and customers, or listening to FitLife conference calls.
FitLife Analyst Advice Details

FitLife Stock Analysis Indicators

FitLife Brands Common stock analysis indicators help investors evaluate how FitLife Brands stock reacts to ongoing and evolving market conditions. The investors can use it to make informed decisions about market timing and determine when trading FitLife Brands shares will generate the highest return on investment. By understating and applying FitLife Brands stock analysis, traders can identify FitLife Brands position entry and exit signals to maximize returns.
Begin Period Cash Flow1.9 M
Long Term Debt8.6 M
Common Stock Shares Outstanding9.9 M
Total Stockholder Equity36.1 M
Total Cashflows From Investing Activities-10000.00
Tax Provision2.9 M
Quarterly Earnings Growth Y O Y-0.571
Property Plant And Equipment Net487 K
Cash And Short Term Investments4.5 M
Cash4.5 M
Accounts Payable4.1 M
Net DebtM
50 Day M A16.1616
Total Current Liabilities11.3 M
Other Operating Expenses51.4 M
Non Current Assets Total40.4 M
Forward Price Earnings8.7873
Stock Based Compensation459 K

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When running FitLife Brands' price analysis, check to measure FitLife Brands' market volatility, profitability, liquidity, solvency, efficiency, growth potential, financial leverage, and other vital indicators. We have many different tools that can be utilized to determine how healthy FitLife Brands is operating at the current time. Most of FitLife Brands' value examination focuses on studying past and present price action to predict the probability of FitLife Brands' future price movements. You can analyze the entity against its peers and the financial market as a whole to determine factors that move FitLife Brands' price. Additionally, you may evaluate how the addition of FitLife Brands to your portfolios can decrease your overall portfolio volatility.
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